Entries have opened for the 2024 Beef + Lamb New Zealand Awards, giving those who work within the sheep and beef industry the opportunity to shine a light on their local heroes
CEO of Beef + Lamb New Zealand (B+LNZ), Sam McIvor, announced that entries opened on 31 May, encouraging people to enter or nominate a person, innovation, or technology contributing to making the country’s red meat sector world-leading.
“Think about your farm staff, the teachers, the mentors, the scientists, the community leaders, the breeders, the people who develop the technologies that make your life easier, the sector champions, the marketers, and those who support farmer health and wellbeing and nominate them for an award.”
He says previous B+LNZ Award category finalists and winners have been overwhelmingly positive about the experience and the recognition they have received after winning an Award.
“Finalists and winners have told us that the Awards have given them a huge confidence boost and, in some cases, taken their business to a new level.”
There are eight category awards, four of which are people-focused and four are industry-focused. Entries will close at the end of July with judging taking place in August.
“Entrants have told us that entering the B+LNZ Awards is easy, and the process is an opportunity to take stock of an individual’s or business’ achievements,” says Sam.
The B+LNZ Awards Showcase will be held at Claudelands Events Centre near Hamilton on 10 October 2024.
Sam says while it has been a challenging year for many in the red meat sector, the country continues to produce top-quality products in a way that resonates with consumers worldwide.
“During these tough times, it’s more important than ever that we celebrate our success.
“We have so much to be proud of and the Awards gives us the chance to showcase our pasture-based, red meat industry to our peers and the wider public.”
Farmlands is once again the B+LNZ Awards partner.
“Contributing to a long-standing fixture of the rural calendar, one that celebrates and recognises outstanding work and builds strength within the primary sector, is something that Farmlands is really proud of,” says Farmland’s CEO Tanya Houghton.
“We’re here to help farmers and growers achieve improved profitability and productivity through our delivery of key inputs. This partnership helps us demonstrate that commitment in other ways beyond giving our customers what they need for their business at the right price and with the right support.”
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